How to use branded outdoor clothing to promote your brand
If you’re looking to promote your brand, branded outdoor clothing is an excellent way to do so. A top-quality jacket or vest with your logo or slogan on it can be used to promote your brand both within the office and out of it, reaching customers and potential customers wherever they are, including in remote locations where they may be working outside. If you’re wondering how to use branded outdoor clothing to promote your brand, here are some tips and ideas that will get you started.
Branded Outdoor Clothing
With so many companies offering custom printed and branded products, it’s easy to see why so many businesses choose clothing as their promotional material of choice. Companies with employees who work outdoors in harsh weather conditions would do well to implement a uniform with custom-printed or branded outdoor gear that fits into their corporate culture. If you want employees representing your company outside of their standard office attire, consider ordering some customizable shirts or hoodies for them. Not only will these give those on field trips a way to look professional while conducting business during inclement weather, but they also give your customers a subtle reminder of what you have to offer.
Promotional Outdoor Clothing
When it comes to promotional products, it’s easy to get stuck in a rut thinking mugs and pens. But if you want to draw attention (and attract clients), try promotional outdoor clothing like windbreakers and waterproof jackets. These items make for great conversation starters and can be printed with logos and other info about your business. Just make sure you provide employees with high-quality outerwear; putting cheap stuff on them will only detract from your branding efforts.
If you’re looking for ways to advertise outside your building, promotional outerwear is perfect for any cold weather campaigns. Your staff will look good walking around town wearing custom jackets—and so will you! Try co-branding on high quality brand name garments such as Patagonia, The North Face, Helly Hansen or Berghaus.
Printed Outdoor Clothing
For those of you involved in sales, printing your logo on high-quality garments can be a great idea. This is particularly useful if you work in an environment where employees spend much of their time outside. Printed outdoor clothing gives these staff members a visible way to promote your company and increases awareness around it. This can also be effective for entry-level or field reps who want to build up their image and publicize what they’re doing for your company.
The more exposure people get with promotional goods such as printed jackets or caps, the better opportunity there is for them to pick up other products such as T-shirts or pens that go along with it. And if your product happens to be a seasonal one, printed outerwear is a clever way to keep it at mind when visibility gets reduced during winter months.
Want to see your logo on some branded outdoor clothing?
If you are looking for some clothing printed or embroidered with your logo but don't know where to start then why not take advantage of our free artwork and design service. Send us your logo and we will send you back a personalised visual of your logo on your chosen garments before you buy!
This free artwork and design service is available on our whole rage of promotional products such as pens, mugs, umbrellas, USB sticks and more. For more information please call us on 01509 501 170 or email firstname.lastname@example.org.